

Market Analyse & Insight
Reference Flow: Fiverr
Based on market research, most design service platforms follow a similar user flow and journey. In this project, Fiverr is used as the primary reference for the “Before” experience, serving as a baseline for targeted UX improvements.


UI Component & Visual Style Guide
The Component System establishes a unified visual language across the platform, ensuring clarity and consistency in every interaction. While maintaining a cohesive look and feel, the system introduces subtle distinctions between user types — designers interact with a green-accented interface, while clients experience a purple-themed variation. This role-based color differentiation enhances usability and reinforces identity, all within a harmonious and scalable design framework.

Transparency and Structured Price System
Due to the flexible nature of design projects, many users lack a clear understanding of pricing.
To address this, designers on the platform are required to set up their own price lists along with customized request templates.
To address this, designers on the platform are required to set up their own price lists along with customized request templates.

From Scattered Requests to Structured Briefing
Breaking point 1

From Message Chaos to Structured Clarity
Breaking point 2



From Text Feedback to Visual Expression
Breaking point 3


Client View of the Service Process
